One of my close friends Andrew Kimmell here in Boulder, Colorado has just made a new I-pad for the Hyundai Equus. The Equus is the new high end vehicle that Hyundai has brought into the car market. Instead of coming with a regular owners manuel it comes with an I-pad! Andrew and his company Rage Digital has designed the app which is the owners manuel, besides this, the car is beautiful and reviews have been very positive. All this being said, I feel Hyundai will be competitive in high end car market. Above is the commercial for the app and you might notice the voice over is done by incredible actor Jeff Bridges. Great job and congrats to Rage Digital and Andrew Kimmell!!
Official Description: There’s nothing worse than buying a new luxury car only to sit down and have to learn about it through a boring owner’s manual. Thankfully, every Equus comes with a 16GB WiFi Apple iPad, and instead of the boring owner’s manual, the Equus Owner’s Experience app teaches you everything you need to know through demonstration videos, interactive product and safety demonstrations.
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